Will Hasbro make a movie about Deathrow Records?
According to recent reports, Hasbro purchased eOne for a sum of 4 billion dollars. In case you are not aware, Entertainment One, is a multimedia company that owns some children’s franchises such as; Peppa Pig, and PJ Masks. More importantly, eOne also has a music division that happens to be one of the largest independent labels in the industry raking in over 30 million in revenue in just the first quarter of 2019 alone. That same music division purchased Deathrow Records in 2013 and remains in their stable of content.
“The acquisition of eOne adds beloved story-led global family brands that deliver strong operating returns to Hasbro’s portfolio and provides a pipeline of new brand creation driven by family-oriented storytelling.”Hasbro CEO, Brian Goldner
Hasbro is know for spawning TV shows and movies in order to promote it’s products. Some of it’s most successful movie franchises include Transformers, G.I. Joe, and the Power Rangers. In a statement by Hasbro CEO Brian Goldner, who celebrated this purchase by saying, “The acquisition of eOne adds beloved story-led global family brands that deliver strong operating returns to Hasbro’s portfolio and provides a pipeline of new brand creation driven by family-oriented storytelling.” Although this does not indicate and motive to dive into any kind of documentaries, one would assume with such a valuable set of musical assets that it would be in their best interest to utilize that content to maximize it’s return on the investment.
Of course we all know how successful the NWA movie became, which led to other movies based on rappers such as the Tupac movie, All Eyez on me. There is so much left behind with potential for a full fledged movie to be created. It would be common sense to create one about the legend Snoop Dog who defeated a murder charge and ended up signing to No Limit Records to escape the mayhem of his former label. Not to mention many of the other Deathrow artists like, Nate Dogg, Crooked I, Kurupt, and many others.
Knowing the potential that exists, it would be foolish for Hasbro not to capitalize on the opportunities. As a fan of Deathrow records, I really hope to see more about the iconic label while they still have the ability to use the people that were involved in it’s success. We will just have to wait and see what Hasbro has planned.